Realtime
See what is happening now
Current visitors, active pages and live events stay readable without waiting for tomorrow’s report.
Privacy-friendly web analytics
PureStats
Understand traffic, campaigns and conversions without cookies, advertising profiles or a dashboard built to overwhelm you.
- Tracker
- under 7 KB compressed
- Cookies
- None by default
- Reports
- Realtime
The useful signal
Answers for the next decision, not another wall of data.
PureStats keeps daily analysis compact while retaining the depth needed for campaigns, conversions and technical investigation.
Journeys
Follow the path to conversion
Connect campaigns to goals, inspect drop-off and understand the journeys visitors actually take.
No-code events
Measure actions without new code
Turn CSS classes and data attributes into events, then reuse them across goals and funnels.
Privacy
Control what enters the dataset
Manage anonymization, retention, consent, traffic quality and excluded paths for every site.
Install once
A small tracker with serious operational controls.
One script captures pageviews, referrers and campaigns. Optional no-code events, consent behavior and first-party proxy support stay configurable per site.
- Automatic SPA navigation
- Domain aliases and path exclusions
- Setup verification and tracking health
- First-party proxy support
<script defer
src="https://purestats.io/pf.js"
data-domain="example.com">
</script> Script loaded. First pageview received.
Privacy is visible in the product, not buried in a claim.
Each site gets explicit controls for collection, retention and traffic quality, plus a public Privacy Center when you choose to enable it.
- Analytics cookies
- None by default
- Tracker size
- Under 7 KB compressed
- Setup visibility
- Script, load and first-hit checks
- Data access
- Exports and scheduled reports
- Traffic quality
- Human, bot and AI modes
Start with a clear baseline
See the numbers that move your site.
Open Beta includes the complete analytics workflow.