Privacy Policy

Last updated: December 01, 2025

At Analytics, we take privacy seriously. This Privacy Policy explains how we collect, use and protect your information when you use our web analytics service.

1. Information We Collect

1.1 Account Information

When you create an account, we collect:

  • Email address
  • Name (optional)
  • Password (encrypted)
  • Company name (optional)

1.2 Website Analytics Data

When your website visitors access your site with our tracking script, we collect:

  • Anonymized IP address: We hash IP addresses with a daily-rotating salt, making it impossible to identify individual visitors
  • Page URLs: The pages visited on your website
  • Referrer: Where visitors came from
  • Browser and device information: Browser type, OS, device type (anonymized)
  • Geographic location: Country and city (derived from anonymized IP)
  • UTM parameters: Campaign tracking parameters if present

1.3 No Personal Data Collection

We explicitly DO NOT collect:

  • Personal identifiable information (PII) from your website visitors
  • Raw IP addresses (only hashed versions with daily rotation)
  • Cross-site tracking data
  • Cookies or local storage from visitors

2. How We Use Your Information

2.1 Account Data

Your account information is used to:

  • Provide and maintain your Analytics account
  • Send you service-related communications
  • Process billing and payments
  • Provide customer support
  • Send important updates (you can opt-out of marketing emails)

2.2 Analytics Data

Website analytics data is used solely to:

  • Generate analytics reports for your dashboard
  • Provide insights about your website traffic
  • Calculate aggregated statistics

We never sell, share or use your analytics data for any purpose other than providing the service to you.

3. Data Storage and Security

We implement industry-standard security measures to protect your data:

  • Encryption: All data is encrypted in transit (TLS/SSL) and at rest
  • Secure servers: Data is stored on secure servers in the EU
  • Access controls: Strict access controls and authentication measures
  • Regular backups: Automated backups with encryption
  • Security audits: Regular security assessments and updates

Data Retention

Analytics data is retained according to your plan's data retention period (1-5 years). You can delete your data at any time from your account settings.

4. Cookies and Tracking

Our tracking script does not use cookies. We use a privacy-friendly visitor identification method based on:

  • Hashed IP address (with daily-rotating salt)
  • User agent string
  • Current date

This generates a unique visitor hash that is valid for 24 hours only, preventing long-term tracking while still providing accurate analytics.

Essential Cookies (Dashboard Only)

We use essential cookies only in your Analytics dashboard for:

  • Session management (keeping you logged in)
  • CSRF protection

These cookies are necessary for the service to function and cannot be disabled.

5. Third-Party Services

We use minimal third-party services:

  • Payment processing: Stripe for secure payment processing
  • Email delivery: Email service provider for transactional emails
  • Cloud hosting: Secure EU-based hosting providers

All third-party services are carefully vetted and GDPR-compliant.

6. Your Rights

Under GDPR and other privacy laws, you have the right to:

  • Access: Request a copy of your data
  • Rectification: Correct inaccurate data
  • Erasure: Request deletion of your data ("right to be forgotten")
  • Export: Download your data in a portable format
  • Object: Object to certain types of processing
  • Restrict: Request restriction of processing

To exercise these rights, contact us at .

7. International Data Transfers

Your data is stored and processed in the European Union. If you're accessing our service from outside the EU, your information will be transferred to and processed in the EU under GDPR protection.

8. Children's Privacy

Our service is not directed to children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes via email or a prominent notice in your dashboard. Continued use of the service after changes constitutes acceptance of the updated policy.

10. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:

Privacy-First by Design

Analytics was built from the ground up with privacy as the foundation. We don't just comply with privacy laws - we exceed them.

GDPR Compliant
CCPA Compliant
PECR Compliant