Privacy
Choosing a Google Analytics Alternative in 2026
Compare what to look for in a Google Analytics alternative, including privacy, performance, campaigns, goals, exports and realtime reports.
6 min read
PureStats journal
Privacy-Friendly Analytics
Explore cookieless analytics, GDPR-related measurement practices and visitor privacy with PureStats guides on consent, data retention and privacy controls.
Privacy
Data Retention for Website Analytics: Keep What You Need
Choose analytics retention periods that preserve useful trends while avoiding unnecessary raw data storage.
6 min
Privacy
IP Anonymization in Analytics: Why It Matters
Learn how IP anonymization reduces privacy risk while still allowing useful country, region and traffic quality analytics.
6 min
Privacy
GDPR-Friendly Web Analytics: A Practical Setup Guide
Set up GDPR-friendly analytics with cookieless tracking, IP anonymization, retention settings and a clear privacy center.
6 min
Privacy
Bot Traffic Filtering: Keeping Analytics Reports Useful
Understand bot traffic in analytics and learn how filtering, scoring and traffic modes keep reports focused on human behavior.
6 min
Privacy
Cookieless Analytics vs Cookie-Based Tracking: What Changes for Site Owners
Compare cookieless analytics with cookie-based tracking and learn what changes for traffic reports, consent, visitor counts and privacy controls.
6 min
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