Saved segments and custom dashboards

Saved segments turn repeated filters into named views. Custom dashboards let each user choose which widgets matter most.

Saved segments#

A segment stores:

• Site.
• Filters.
• Period preference.
• Traffic mode.
• Owner.
• Visibility.

Use segments for recurring questions such as "organic traffic from Germany", "newsletter campaign visitors" or "pricing page visitors on mobile".

Favorite segments#

Favorite segments appear first in the dashboard. This is useful when a team has many saved views but each user works with only a few daily.

Shareable URLs#

PureStats keeps filters in the URL. A teammate with access to the site can open the same filtered dashboard from a copied link.

Custom dashboards#

Custom dashboards define widget order and visibility. A marketing dashboard might prioritize campaigns, goals and Search Console. A product dashboard might prioritize funnels, user journeys and custom events.

Default views#

Users can choose a custom dashboard or segment as their start view. Site owners can define recommended team defaults where available.

Maintenance#

Review saved segments periodically. Remove unused segments, rename vague filters and avoid duplicate definitions that answer the same question.

Dashboard templates and shortcuts#

Choose Start from template for Content, Marketing or Shop. Review the selected widgets and save a new dashboard; templates do not overwrite an existing dashboard. Shop prioritizes goal conversions and revenue where revenue goals are configured.

In More, pin up to five report shortcuts. Preferences belong to your account and apply across websites. Navigation retains the current period, comparison and supported filters. Compact metric cards show two columns on mobile.